In your workspace, you'll find four types of analytics: workspace insights, post insights, events insights, and page insights.


Viewing Post, Event, and Page Insights

1. Visit the post, event, or page for which you'd like to review insight analytics.

2. Click on the three-dot button at the top right and select Insights.

3. This will open your post insights window


Understanding Post Insights

  • Targeted Viewers: Percentage of the audience who has viewed the post (via web or email). The target audience here means the users in the group where the page was shared.

  • Total Views: Total number of views, including repeat viewers

  • Unique Views: How many users viewed the post

  • Comments: The number of comments on the post

  • Reactions: The number of emoji reactions on the post

  • Bookmarked: How many users bookmarked the post

You can also click on Email Analytics on the lefthand side of the insights modal to view similar reporting on email notifications for your post.


Understanding Event Insights

Please don't mind the very low analytics in this screenshot. The fake users in our testing environment never seem to read our content.

  • Attending: The number of users attending

  • Waitlisted: The number of users who are waitlisted

  • Not Attending: The number of users who aren't attending the event

  • Comments: The number of comments on the event

  • Reactions: The number of emoji reactions on the event

  • Bookmarked: How many users bookmarked the event

You can also click on Email Analytics on the lefthand side of the insights modal to view similar reporting on email notifications for your event.


Understanding Page Insights

  • Targeted Viewers: Percentage of the target who has viewed the post (via web or email). The target audience here means the users in the group where the page was shared.

  • Total Views: Total number of views, including repeat viewers

  • Unique Global Views: Total numbers of viewers on a page

  • Comments: The number of comments on the post

  • Bookmarked: How many users bookmarked the post

  • Expiration Date: Pages that have an expiration date set will show Until Expiration tile on the overview and those that don't have an expiration date set will not show the tile.

You can also click on Email Analytics on the lefthand side of the insights modal to view similar reporting on email notifications for your page.


If you have specific questions about goals and best practices around analytics, please don't hesitate to reach out to your Haystack contact or support@haystackteam.com.

Did this answer your question?